Archive › October, 2011

Running a Distributed Design Agency: a One Year Retrospective

Almost exactly a year ago, my partner Jason and I decided to start an agency. This is not an odd or unusual decision for designers with over a decade of experience like ourselves. But we chose to do things a little differently. Instead of renting a shiny office space and hiring some full time employees, [...]

Comments Off

Designing for Complexity

“Everything should be made as simple as possible, but not simpler.” – Albert Einstein Simplicity is a frequent mantra for designers, and even a perpetual goal. How often have we heard or said – make it clean, make it simple, increase the white space, decrease the clutter. To be sure, simplicity is an utterly worthy [...]

Comments Off